Can the photos taken by mobile phones on Taobao be used directly? Hubei won the championship education to suggest
Many friends asked Hubei to win the championship. I took photos of the products with my mobile phone. Can I put them directly on the product page? Of course it is possible, but is it beautiful, is there a corresponding product description, and how is it accepted by the public? This all requires our careful consideration.
First, the background of the main image.
Because the main picture of your baby is competing with some babies around, people can notice your position at a glance, that is to say, your background is obviously different from others, more attention will increase the chances of many clicks, After all, this is the age of visual merchandising. Everyone has a relatively limited attention span, and if it can attract the attention of consumers, then it has achieved initial success. Of course, the background of the baby’s main picture should match the product itself, and don’t be grandstanding, it may be self-defeating.
Second, the baby’s selling point.
If your background catches the client’s attention, the client will come and take a closer look at your main image. At this time, how to impress the user’s click and enter your page requires you to have enough selling points to attract the user’s desire to buy. What is the key point for consumers to buy this product? You must figure out other factors, such as price, quality, performance, etc., as well as the main performance and characteristics of your baby, perfectly combine the needs of customers and the advantages of your baby, and face the pain points of customers. This is your selling point. Does it have a better unique selling point than other products?
Third, whether the price of the main picture is clear.
In online shopping, price range is the criteria for many people to choose a baby. When a product is being promoted, writing the price on the main map can make a sharp contrast between the product and the price, allowing the audience to quickly judge the cost performance of the product, effectively retaining customers, and promoting transactions.
- The size of photos taken by cameras on Taobao is generally 2M-4M. Some cameras may be larger and cannot be used directly.
- Compress the size of the required picture, and adjust the width and height of the picture to the appropriate pixel size.
If the company’s products are mostly sold on the PC side, choose 16:9 or 1:1; if the company’s products are mainly wireless, choose 16:9 or 3:4; if business users want to know more about product performance, we recommend 16: 9. If the user likes new things, it is recommended to use 3:4; if the product is wider and larger, it is recommended to use 16:9 or 1:1; if the product is small or smaller, it is recommended to use 1:1 or 3:4.
Many sellers do not pay attention to the resolution of the video when uploading the main image video, but this objective factor determines the quality requirements for the main image video. Many sellers are also more casual when shooting, and don’t care much about the resolution. In fact, reaching this resolution looks very clear, which can add points to products and videos.
Finally, Hubei Winning Education would like to tell you that for the optimization of Taobao stores, the video size of Taobao’s main picture has always been the focus of seller optimization, because the main picture directly affects customers’ clicks on your store and indirectly affects the sales of your store, so the main picture video The settings are very important!