Hubei wins the championship to teach everyone how to make and upload store pictures
First of all, we must clearly see the specifications of the following product main image. After uploading 3:4 videos and pictures, the product details page (PC and wireless) will give priority to 3:4 videos and pictures. For other pictures (main search, through train, white background pictures), please keep the ratio of uploading on the product release side unchanged.
The 5 main images on the product release side can be the same as the 5 images in the main image setting video. Just modify the image scale. It is recommended to make the square image and the vertical image the same image, because it has a high click rate, so we will use it as the main image. Square and vertical charts should have a high click-through rate. A high click-through rate is an important node for us to obtain traffic.
- Upload product materials
Open the product management and commercial material center in the seller center, you can see the product material upload and store material upload.
This is a platform dedicated to materials. The understanding is that if Taobao needs your product on this page, it will first go to the material platform to find the material, and find the material that meets its requirements, and it will directly extract the past through the picture.
There are 4 different types of pictures, each marked with standard requirements and example descriptions. The pictures here must be completed, and it is best to complete them. There are many traffic sources and entrances. If you don’t do it, when Taobao needs to push corresponding products and you are not in its material library, then you will not have this traffic.
After the picture is uploaded, the focus is on copywriting management, which can be called a short title. For example, if the product is a lace dress, it can be said to be a mid-length lace dress, or it can be said to be a 5 yuan coupon lace dress, which can be promoted.
This is the same as the short title in our activities such as Tiantian Special Sale or Taoxianggou.
- Upload store materials
To upload store materials, you need to upload a product picture with the best traffic that can represent the image of the store. When choosing labels, you should choose according to the products in the store, or you can choose your own labels.
Finally, Hubei wins the championship and wants to say that the store material map can be uploaded according to the requirements, and the store introduction is simple and clear, just introduce the characteristics of our store. If you want your baby to be caught successfully, guess what you like about this part, you should do the above work.