Is there a way to increase conversions? Hubei won the championship and shared experience
If you want a store to have more transformations, Hubei Wins believes that the issues to be considered are all-round. First of all, there must be a large influx of traffic. If there is no traffic, all our conversions are delusions. There is no traffic coming in, and then just want to convert this format, castles in the air are all utopian.
But if you have traffic, you have to do something about the conversion rate of the detail page. The conversion rate of the detail page depends on the average stay time of a detail page. The longer he stays on our detail page, the more Explain that our detail page is more in line with this group of people. If the detail page is not well suited to this group of people, or if it fails to capture the buyer’s point, they may just browse and leave. It is very important to optimize the detail page.
In addition to optimizing the details page, the sales evaluation data of a single product is also very important. The evaluation of a single product is directly a pain point for buyers. Buyers will pay attention to evaluation. He wants to know what other people think of this product after buying it. Whether he can achieve his psychological expectations, if he can achieve the psychological expectations of others, his own psychological expectations should almost be achieved.
In addition to the evaluation, the number of sales should be referred to the ratio of the peers. If the sales of the peers have reached 2,000 to 3,000, and our sales are only a few or even dozens, it will be difficult to do this with the other party. The best way to compete is to quickly increase the sales of single products in the store, so as to gain greater competition.
How does Taobao increase the transaction volume, IMHO, this question is very general, I don’t know what level your store is now, what level, how many main treasures, and the specific data of the traffic entrance, so I can only give you a simple Explain from several major aspects.
First, analyze the market and peer competition to determine the main treasure of your store, usually 2 to 3.
Using the customer resources on hand, activating old customers, attracting new customers, lowering the profit in the early stage, or doing tie-in sales, we must improve the foundation and attractiveness of the products, and experience the shopping experience of buyers of the goods.
Make good use of the direct train to observe market changes at any time, and you can find potential words and high-converting transaction keywords in traffic statistics in time.
Learn to use Diamond Show to target your biggest competitor, circle his customer groups, and make delivery plans based on customer spending habits.
Finally, you must pay attention to the interaction between the store base and buyers, keep an eye on the changes in your store’s data traffic, and do regular activities to maintain old customers and grow new customers.
I hope the sharing of Hubei Championship Education can be helpful to you.