What channels does Taobao traffic come from on Double Eleven? Hubei won the championship and told you

In order to increase the traffic demand of Taobao stores, Taobao merchants have taken a series of measures, especially the traffic on the homepage. So Hubei won the championship and took everyone to see how the traffic on the Taobao homepage came from.

1. Taobao short video: Take some well-made short videos for my shop baby. Have the opportunity to display on the homepage of Taobao.

2. Diamond booth: The diamond booth is a way to display and pay directly to the homepage of Taobao.

3. Through train targeted promotion: through train click to pay. Stop ranking products based on seller bids. There are also opportunities to show.

4. Pay a commission to the anchor to stop the Taobao anchor. The anchor is very attractive. Get a lot of traffic.

5. Make a good title for your store. In order to make our product positioning more accurate. One must pay attention to the title of the store. It’s not just about optimizing for changes in the market. The main purpose of doing it well is a tool to gain customer traffic.

6. Make the main picture of the store. The main image is the front of the store.

The main image is very attractive and can naturally increase the click-through rate, but the traffic is coming. Therefore, many businesses that have done well have asked artists to be the main image. The main picture can bring a lot of traffic.

1. Take good care of old customers and retain old customers, which are the so-called repeat customers.

The potential of old customers is growing. Friends of old customers are potential customers in the store. So be sure to do after-sales service.

1. Most of the traffic on Taobao’s homepage comes from the capture and recommendation of Taobao’s big data. In order for Taobao to recommend its own products, the relevance of the categories should be correct. Take hair accessories, for example. Nearly 10 related subcategories can be seen on the launch product page. Click in turn to find that the second category is the correct choice, which can also be confirmed on the Taobao search terminal.

2. At present, personalized search traffic should be the main traffic port for Taobao promotion. The attention and collection of products in Taobao stores will directly affect the types of products displayed by buyers on Taobao’s mobile client. Therefore, in addition to the popularity of the product itself, the attention of the store and the collection of the product can be promoted by paying attention to the collection courtesy activity.

3. The traffic source of Taobao talents and Taobao Toutiao. This part of the traffic basically needs to cooperate with Taobao talents. They publish articles and product links to achieve clicks. Usually, this kind of traffic acquisition needs to be combined with excellent solutions.

4. Use the direct train to get more traffic on Taobao homepage, guess what you like. In the promotion plan of Taobao Express, you can set the crowd premium ratio, and target the crowd who need to get the homepage traffic.

If you want to give good traffic to your products recently, Hubei Win Champion suggests that it is best to choose products with a high click-through rate, and collect and buy good products. At the same time, in this process, it is also necessary to optimize the detailed information pages and titles, provide high-quality services, ensure the quality of products, and continuously optimize, which will have the opportunity to bring more traffic to the products.