Education to win the championship: Double 11 Taobao store logistics will receive double incentives
Taobao Double Eleven is coming soon, and the pre-sale of many products has already started. I believe that many small partners’ shopping carts are full. As a seller, what benefits can we get? Today’s championship will first explain to you from the logistics aspect.
- Double 11 couriers will receive 18-day subsidy, and double incentives for collecting and dispatching parcels
According to the news on November 2, Cainiao responded that during Tmall Double 11, Cainiao and Tmall invested 100 million yuan to subsidize the couriers, thanking them for their hard work in the front line, and also encouraging them to improve service quality, so that consumers can enjoy more. Good shopping experience.
The courier who usually delivers parcels on Taobao and Tmall, during the event time, log in to the rookie package man, as long as the delivery service meets the requirements, you can participate in the red envelope sharing on the day. From November 1st to 18th, the red envelopes will be sent for 18 consecutive days, and the amount will be randomly and automatically distributed between 1 yuan and 50 yuan.
In terms of package subsidy, Cainiao Baobao invested 30 million yuan in more than 300 cities across the country, subsidizing outstanding couriers with good work performance, punctual service and high customer satisfaction. Among them, on the 6th and 16th of November, the courier of Cainiao Baobao will have the opportunity to get a red envelope for refueling, with a maximum of 888 yuan per single. Some couriers who usually have more orders have calculated an account, and a double 11 will probably increase the income by about 5,000 yuan.
In addition, Cainiao Wrap will also provide five types of courier insurance for couriers free of charge, including accident medical insurance, accident hospitalization allowance, etc.
- Reporter’s investigation: Before “Double 11”, some merchants swiped their orders frantically, with daily sales exceeding 20,000 orders
According to media reports, a merchant sold more than 21,000 orders on a day before “Double 11”. The data shows that the number of visitors to the store that day was 21,876, the transaction volume was also 21,876, and the unit price was 3.03 yuan. Buyers have placed orders, which do not conform to normal market sales laws. The most likely reason is that the merchant has brushed sales.
- Cainiao responds to “Double 11 couriers scouring wool”: the news is true and there are double subsidies
Recently, a strategy called “Double 11 Couriers Picking Up Wool” has flowed out from the communities of several courier companies and continued to ferment on major social platforms. The Raiders revealed that from November 1st, Cainiao has released a double 11 delivery subsidy to the courier group.
Winning Education asked Cainiao for confirmation. The other party said that the news was true. During the Double 11, Cainiao and Tmall invested 100 million yuan to subsidize couriers.