Do the previous season's products need to be removed from the shelves after a season change? Hubei wins championship education to correct
Our side is about to change, so many friends are asking Hubei Champion Education, after this season’s products are new, do the last season’s products need to be taken off the shelves? We’re making it clear to everyone that you don’t have to take it off the shelf. You can do activities on seasonal clothing to stimulate sales while bringing them to your seasonal clothing sales.
Taobao stores are the same as physical stores. There will be promotions when the seasons change. This is also for sellers to clear their inventory. However, some novice sellers on Taobao do not know how to operate seasonal promotions. Below we will introduce you to the skills of setting up seasonal promotions, hoping to help you.
- The efficiency of Taobao’s online store in the off-season has been resolved.
After the big promotion, it is normal for Taobao online store traffic to show a downward trend. In order to ensure that the traffic drop is reduced, product matching, basic optimization, and detail optimization must be done well. If you want to get a share in the off-season market, solving the dynamic sales rate is the key, then you might as well use the correlation between products to do a good job in traffic output.
- Taobao sellers choose the best products for promotion and optimization.
After entering the off-season, choose the leading products that are suitable for occupying the current market for optimization; the optimization focus can be optimized from pictures, copywriting, titles, selling points, core words, etc. Regularly optimize industry hot search terms, and modify and optimize keywords in a small range.
- Taobao online store new season promotion
The focus of the new promotion is to maintain keywords and creativity, use multi-word traffic, and combine crowd tags. Of course, it is also necessary to combine the direct train and the hand-do marketing and promotion, so that new and old customers can gather like traffic. In the process of introducing traffic through through trains, it is necessary to ensure the accuracy of traffic, establish Taobao groups, and realize the independent marketing model.
According to the profit of the product, by controlling the discount intensity, you can realize the active fans and improve the impression value of the product. Seasonal promotions also need to consider time periods and product optimization. You can’t rush to get feedback on performance. More importantly, it is necessary to ensure that the ranking continues to rise and be prepared to wait for the peak season.
If a novice wants to do well on Taobao, it is recommended not to choose a category surrounded by big sellers. There is also a low-cost single-item product newbies should not do, and low-cost competition is not something you can play all the time.
At the same time, Taobao novice sellers cannot gain an advantage in terms of ability or financial strength, so how to choose styles to make them sell well and make money, and what principles should be followed when choosing styles?
- Rigid style requirements
The consumer demand of Taobao market is very strong, which is very common in life. Then many sellers will say why consumers of ordinary products in life do not go to physical stores to buy, then they have to negotiate a price. If the price of the product is quite different from the price of the physical store, then consumers are naturally more willing to choose online shopping. And minus the rental cost of the physical store, although the price is lower, the profit of the product is still very considerable.
- Style profits
Profiteering products must have advantages in appearance or function, or products that are urgently needed in the market, such as air-conditioning fans in summer and heaters in winter. No matter what style you choose, you can’t follow the trend. You have to have your own ideas to make your own explosive style.
Well, today Hubei Champion Education has shared with you the content related to changing seasons and product selection. I hope our businesses will be more familiar with and control it, which will definitely be beneficial to our store.