Championship Education: How to set the crowd label to be reliable?

Many friends asked to win the championship, I am a new seller, how to play this crowd label? Now that you are a store, if your store traffic is always unable to go up, especially when your search and recommendation are terrible, please think about whether there is something wrong with the operation of the crowd label.

1. If your situation is an old shop and an old product

The old store has been visited by many buyers, and their collections and purchases have formed a label for the store.

So what you have to do is to find out the crowd with the largest share of the crowd tags in your store, and then apply the crowd tags with the largest share to the products in your store.

2. If your situation is a new product from an old store

As long as there is no problem with the operation of the old store, it will have its own label for a long time.

Then when a new product is launched, your new product will be naturally labeled with your store first, and then a product label will be affixed through the buyer’s browsing, clicking, favorites and purchases, placing an order, and so on.

Therefore, if you want a new product to have fast traffic, you need to “start from one end to the end” when operating, that is, you can put a new baby label, and you can’t be separated from the store’s label.

3. If your situation is a new store

For new products in new stores, when making labels, we must first start from the attributes and titles.

1. Properties

It will be clearer if the attribute is clearly labeled, which is what we often say, to create a “small and beautiful” store. For example, if the store sells trousers, the trousers of store A are sports style, and the style of trousers of store B are sports, denim, and trousers, then the label of store A should be more accurate than the label of store B.

2. Title

The title should be written around the core attribute keywords of your product. When choosing attribute words, you should not be greedy, and which core attribute word you choose will attract which type of label crowd (the title I will share later will be specific. I won’t go into details here).

The last thing to mention in the championship education is that you should never blindly choose to “buy a wave of traffic/collection” just because your store has low traffic. Indiscriminate operations are of no benefit to your store. The traffic/favorites you buy are inconsistent with the original crowd labels of your store, and will not increase conversions or increase weights.