Winning Education: What is the essence of e-commerce?
What is e-commerce? In layman’s terms, selling products on the Internet belongs to e-commerce. Today’s championship education will talk about e-commerce related knowledge.
E-commerce is divided into two directions:
The first type of comprehensive e-commerce, such as Taobao, Pinduoduo, JD.com, Vipshop, etc., which we all know well;
The second type of social e-commerce, such as we usually swipe our mobile phones to watch small videos, live broadcasts, self-media writing, etc.;
So when you decide to choose “e-commerce”, you must have a clear “purpose” , is it fun, or is it to join the industry?
In the process of exploration, please be sure to be correct and pragmatic, not impetuous, let alone fluke; “correct your learning attitude” to learn from excellent people, ask professional people for advice, communicate with positive people, and then according to “self-condition” “ , choose the “learning method” that suits you, whether it is free or paid…
This is the process of getting started with healthy growth! There are a few things that you need to pay special attention to!
The first point: E-commerce is different from traditional entities, and investment and output are very different from traditional entities in form.
In terms of investment, e-commerce pays more attention to operating costs. For example, the salaries of operators, online store opening, decoration, promotion and other costs account for the bulk of the cost. Relatively speaking, fixed investment such as rent, equipment and other inputs account for a large proportion. Small investment ratio.
Therefore, e-commerce entrepreneurship is an entrepreneurial entrance with low threshold and low capital investment, and it has also created countless myths of self-made wealth.
The second point: E-commerce is not a castle in the air, but also depends on the entity.
In the concept of many of us, e-commerce and entities are separated, as if e-commerce and entities have no relationship at all, or even an antagonistic relationship, but in fact, e-commerce depends on entities, and there is no physical e-commerce. Business is not long-term. No matter if you are an e-commerce business for any project, you must have something to sell, and the thing to be sold is created by the entity, so the entity may not need e-commerce, but the e-commerce has In the end, it must depend on the entity to survive.
How to get started with e-commerce?
In a narrow sense, we refer to opening an online store as e-commerce. In a broad sense, we generally refer to all Internet projects and wireless projects as e-commerce. There are many and complicated projects included. , it is necessary to find a suitable entry point from this large amount of information.
For example, for me, I started contacting e-commerce from the entry point of search engine optimization (seo), and then gradually expanded to sem, online stores, and self-media fields. This is a matter of course.
So if you are thinking about getting into e-commerce, bring your discerning eyes and find the entry point that suits you!
So if you want to “start a business” to make money, whether it is offline or online, the “business essence” is common, so you have to consider the following points:
Choose “what product” to make money?
“How to layout” the product to increase the profit?
How to optimize the product to enhance competition?
Which “drainage technique” is efficient and saves money?
Even if “data analysis” is optimized and adjusted?
This is the introduction to e-commerce for winning the championship. As the saying goes, everything changes. “The essence of e-commerce” is people and goods. When you understand this principle, many problems become simple and clear. .
On the other hand, if you don’t have a pragmatic attitude, Mingrui’s insight, and efficient execution; you just want to sit back and enjoy the success once and for all, and when you see people, ask “Great God, how do you make money, teach me?”, “Share some skills? ‘, which will ultimately lead to nothing.