There are ways to play Taobao, and the education to win the championship will guide you

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“What do you do when you are doing e-commerce and face a problem you don’t understand, but you are eager to find the right answer?” Today I share a championship education that has been used repeatedly for the past 10 years, and one that has just been upgraded and iterated recently. good idea. There are three steps to focus on, write down and practice repeatedly. You will spend 50% less money and step on 90% less pitfalls.

The first step is to collect high-quality information. The focus of the first step is to be high-quality! Why stress this point? Because if the information you find from the source itself is wrong, or they are more just the catharsis of personal emotions, it is not a summary of objective laws. With such information in hand to make judgments, the final result is likely to be off-track. So where should I collect information, major forums, websites? For this issue, we might as well recall that in real life we ​​spend a lot of time reading various news and watching entertainment gossip. No matter how much information you read, will it be helpful to improve your professional ability in a certain field? Fragmented information, if it does not become your systematic knowledge, cannot be linked to your own cognitive framework, no matter how much you look at it, it is useless. So, our advice is to read books! Especially now that reading e-books is very convenient, you don’t have to buy paper books and wait a few days to get them back by express, which is a bit slow. For example, if you want to know whether swiping is useful for Taobao, you can search for books about Taobao on JD.com. Pick 3-5 books with top sales and good reviews and take them back to read, and the basic work of the first step is completed.

The second step is to build a cognitive framework. How do you read books in your daily life? Did you turn it back page by page after you got it, from the beginning to the end? In fact, I used the same method as everyone else before. At most, the speed of reading a book was faster, and there was essentially no difference. However, after I systematically summed up the reading methods of the industry leaders, I found that this method is not only slow, but also inefficient. A more efficient approach is to think of the book as a tool for you to search for answers, rather than a college entrance examination textbook that you read verbatim. The purpose of your reading is to solve a specific problem in your mind, not to take the college entrance examination with all the key points on your back after reading it. At this time, it is recommended that you bring 3 books and read them at the same time! Note that instead of reading verbatim, you only look at the first-level large directory and the second-level subdirectory. For example, the first-level catalog is the top 10 misunderstandings that beginners must know when opening a store. The second-level catalog has such an item: Misunderstanding of Taobao’s ordering. If you record the points of view of the authors who talked about this issue in these books at the same time, you can basically see the whole picture of everyone’s understanding of the replenishment. The information collected in this way is far more objective and comprehensive than looking at various responses in the comment area of ​​some forum websites.

Step 3: Summarize and summarize the practice There is a Chinese saying: “It is better to have no book than to believe in a book.” Everyone has their own cognitive limitations at a stage. After you have summarized these answers, the most important step is to practice and verify. Nothing one person says can be 100% valid for you. Because the execution of the product, the team and the shopkeeper will all affect the final result. Whether these answers are appropriate or not must be verified by yourself. If the verification is effective, quickly record it and hang it on your own cognitive tree. If it is not suitable, it is necessary to summarize and reflect, and see what causes it to fail. Find the root cause, and you can fundamentally improve the cognitive ability of this knowledge point.

According to the method introduced today, I believe that everyone can have their own experience on how to operate Taobao, and apply what they have learned. I hope that friends can achieve good results in the e-commerce industry.

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