How to operate a novice online store in the early stage? Champion education to help you
For friends who often shop online, Taobao stores are definitely not unfamiliar, especially when you see such crown-level stores, you will feel more trustworthy and reliable, but the newly opened Taobao stores in the past two years are also the latecomers. , is popular with people, so what should a novice learn to open a Taobao store? Winning Education will answer you today.
Step 1: (Master the basics of opening a store)
Master the selection skills, store positioning, and methods of finding blue ocean products for Taobao store opening. For merchants who want to open a store without a supply, they should also master the rules and gameplay of opening a store without a supply.
Master the basic rules and procedures of opening a store
Familiar with Taobao store setting and store decoration process (focus on mobile phone)
Master the way of store optimization: off-shelf skills, detail page optimization, title optimization, and main image optimization.
Master basic PS image processing skills
Basic settings of Want Want
For opening a store, learning these can be used before opening a store in the initial stage. The focus is on product selection skills and opening a store without supply, and learn it according to your own needs.
Step 2: (Master the basic optimization of the store)
When the store goes online, there is no traffic. At this time, it is necessary to optimize and promote the store. For beginners, it is recommended to learn:
1: Proficient in operating data analysis tools and discount tools, business advisor, traffic vertical and horizontal, category compass and other software.
2: Learn how to obtain search traffic from Taobao, order replenishment skills, optimization of evaluation, ask everyone, and group reviews of good things.
3: Further study courses such as title optimization, category optimization, window recommendation, and online store visual marketing, and master the principles of search engine ranking.
4: Learn to use data analysis software to make data reports, analyze store data, and analyze opponent data.
5: Learn the basic explosive style creation skills process and understand the basic store management process.
6: Learn the operation method of the through train.
7: Taobao store data diagnosis method
Step 3: For Reinforcement
Due to the numerous promotion channels of Taobao, for a small seller, some promotion channels are actually not used, so targeted learning is required, but the common learning courses are:
1: Advanced operation method of through train
2: Super recommended, extremely fast push operation method
3: Advanced optimization methods for search traffic
Of course, these are only basic learning knowledge systems. As for the popular ones, live streaming, content marketing, etc., you need to see if you have time. In fact, as a businessman, due to limited personal energy, it is not recommended to learn more knowledge. Some sellers specialize in live broadcast and delivery, while others specialize in short video delivery.
The sharing of the championship is these. In a word, it is to open a store on Taobao. For a novice, to learn to operate a store well, you must master the above, but it will probably take a long time. I also recommend everyone to join some learning. Circle, you can communicate more when you encounter problems.