What are the methods of social media marketing? We Media Marketing Skills

With the rapid development of the e-commerce era, marketing has been recognized in the network industry. Many companies use soft articles to promote their brands. Ads need quality content to be effective. So, what are some marketing methods on self-media? What are the skills of self-media marketing?

What are the methods of social media marketing?

1. Wechat group promotion from the media

Promote your own links in the name of sharing dry goods, and usually speak actively in the group, and share your own works with them every day when you have the opportunity. In addition to the topics related to self-media, you can also collect some communication groups, or communication groups with an industry nature. This kind of promotion is more accurate. Adding a large number of group promotions will still have a very significant effect. If the quality of the group is high The effect of conversion rate will also be ideal.

1. Offline activities to promote self-media

Traditional offline promotion methods mainly rely on TV advertisements, newspapers, books and other channels as carriers. In addition to these channels, you can also use product packaging, business cards, small gifts, etc.

1. Post bars or forums to promote yourself

In addition to the current promotion methods, it is also necessary to promote online, and promote and publish their own works in some community channels related to self-media.

We Media Marketing Skills

1. Do a good job in the layout of the whole network

There are so many social media platforms, only the one that suits you is the best.

1. Accumulate more seed users

It is very important to serve the original seed users well through community, fan interaction, and word-of-mouth communication. The development of follow-up marketing skills all need this batch of seed users as the basis.

1. Determine the promotion content and focus on originality

For example, catering companies can popularize catering knowledge, shoot or upload videos of the cooking process, and recommend some delicious food. And those who do machinery can make pictures or videos around the finishing, practicality and safety of the product, instead of a single and boring product introduction and parameters. Secondly, it is necessary to pay attention to the originality of the content. In the process of self-media marketing, originality is the embodiment of the enterprise’s innovation ability and professional level, which can help the enterprise to attract more fan groups.

1. Do a good job of monitoring the marketing effect

In the information age, self-media marketing is used by many companies in their marketing work, but in the face of the complex Internet environment and the impact of negative public opinion, it is difficult to ensure the desired marketing effect, so that they are in trouble and doubt their own marketing strategies. The layout, each time the enthusiasm begins, and finally ends sadly in the fiercely competitive market environment.

We-media marketing methods include WeChat groups to promote we-media, offline activities to promote we-media, post bars or forums to promote ourselves, etc.