Will Taobao sellers really be punished for false transactions?
Straight to the point, the Taobao platform’s penalties for false transactions in stores are really very severe. Let’s talk about the penalties for false transactions today. I also want to remind everyone not to do some illegal things, the blow to the store is devastating.
Falsely traded goods downgrade: Taobao will give Taobao 30-day downgrade for a single item that is suspected of falsely traded. If a product appears multiple times, the search weight loss time will be calculated on a rolling basis.
Penalties for fake trading accounts: delete sales, block comment content, store ratings and credit points will not accumulate; if the circumstances are serious, all products in the store will be removed.
Common fraudulent transactions include:
Publish pure information, including but not limited to: weight loss recipes, ways to make money, membership recruitment, product knowledge introduction, free information, shopping experience introduction.
Publishing free or very low-priced products, including but not limited to: coupons or qualification rights freely obtained from the issuer, free products, software downloads, electronic publications (all electronic products transmitted over the network), email invitations, etc. ; virtual goods below 1 yuan; service goods below 1 yuan; mobile wallpapers, picture bells, etc.
In the description of the baby in the form of packaged sales such as matching packaging, there is a text that clearly indicates that only part of the goods will be shipped.
How to deal with fake transactions on Taobao?
The seller’s first or second false transaction: If the number of illegal transactions does not reach 96, only 2 points will be deducted for correcting the seller’s illegal behavior; if the number of illegal transactions exceeds 96, 12 points will be deducted each time.
The seller’s third false transaction: if the number of illegal transactions is less than 96 times, 12 points will be deducted each time; if the number of illegal transactions exceeds 96 times, it will be regarded as particularly serious, and 48 points will be deducted at each time point.
For the fourth and above false transactions of the seller, no matter how many times the transaction is made, the circumstances are particularly serious, and 48 points will be deducted each time; if the seller conducts large-scale false transactions in a short period of time, regardless of the number of transactions, if the circumstances are serious, each time will be deducted 48 points.
If the seller has one of the following circumstances, 48 points will be deducted for serious violations:
A total of three or more false transactions were identified as “serious”;
Violating subparagraph (4) of the preceding paragraph and conducting a large number of false transactions again;
There are special circumstances such as bad means, intensive behavior, huge scale, serious consequences, malicious confrontation with supervision, etc.;
To provide services, assistance, or convenience to someone else’s fraudulent transaction.
Taobao is suspected of falsely trading a single commodity. Regardless of the number of transactions and the number of transactions, a single item is downgraded for 30 days. If it occurs multiple times, the downgrade time is calculated on a rolling basis.
The seller “has special circumstances such as bad means, intensive behavior, huge scale, serious consequences, malicious confrontation with supervision” means including but not limited to the following circumstances:
The seller’s false transaction behavior is particularly bad, causing extremely bad social impact;
Research, disseminate or apply new models of fake transactions that avoid Taobao supervision;
Large-scale fake transactions are carried out through a large number of improperly registered accounts.
The above are the behaviors of false transactions and the corresponding penalties summarized by Guanneng. Everyone must take precautions, otherwise the stores that have finally been established may not be able to turn over at once.