How do Taobao products become popular after they enter the pool?
We know that many merchants who open stores on Taobao hope that the products of their stores can have rankings and traffic, because merchants will choose products into the pool to add Taobao activities or promote them, so how do Taobao products explode after they enter the pool? How does Taobao make explosions? Let’s take a look below.
Baby visitors, sales. If you want your baby to enter the pool quickly, then you have to find a way to increase the number of visitors and sales of your baby. When there is a high number of visitors and a large sales volume, you can apply for the pool. , because it shows that this product is popular, and the system will grab it faster!
Baby crowd labels. The accuracy and inaccuracy of the label can determine the conversion rate of a baby, and the sales volume will also increase accordingly, so that you can have the basic conditions for the explosion of mobile Taobao traffic. At this time, you can choose to open a through train, do targeted delivery, and then Push the baby into the pool smoothly and quickly, and optimize the crowd, and the traffic can be quickly driven in the later stage.
The CTR must be high. Whether a product is popular or not depends on the click-through rate. Of course, the click-through rate is excluded, and the products that are loved by the majority of consumers can be quickly grabbed. However, there are many products promoted on the home page. If you want to stand out, you have to work hard on the promotion picture. The combination of pictures and texts shows the main features and selling points of the product, so that you can better attract consumers.
Collection and purchase. There are more collections and purchases, which means that the potential of this product is not bad, and the probability of transaction will be very high, so here I would like to advise all sellers to pay more attention to the collection and purchase rate of the store. If you want to increase collections and purchases, You can also do some activities to encourage old customers to collect and buy.
Conversion rate. The conversion rate of the baby is an important indicator that the system pushes into the pool. If the conversion rate of your baby is low, the chances of being pushed into the pool will definitely be very small.
DSR, evaluation and after-sales. The negative review and refund rate of a baby are also important privacy measures to measure the quality of a baby. Such a baby will definitely not be caught by the system, let alone be elected into the pool. Therefore, everyone must control the quality of the product, so that It can also increase the repurchase rate of old customers.
Guanneng mentions a point here, to be able to enter the product into the pool to guess the baby you like, it must have a great popularity and a high number of visitors. If you don’t put a lot of effort into optimization and data, then you can’t expect to be on the homepage.