Seven Tips for Optimizing Store Baby Titles

1. Do not pile up repetitive keywords. For example, the title contains a lot of repeated keywords: 2021 summer new chiffon dress women’s hollow embroidered black two-piece dress midi skirt, the word dress is repeated, which is a waste of title resources.

Second, the close priority principle of title arrangement, such as searching for the two titles below the word chiffon dress

1. Floral chiffon dress summer girl 2021 new print V-neck waist small fresh holiday one-piece dress

2. 2022 spring and summer new two-piece suit ins super hot holiday skirt high waist chiffon floral dress

The keyword of broken flower is separated from the second title and the search term, so on the same basis, the first title will be displayed to buyers first

1. The principle that the title is arranged before and after is irrelevant. The effect of the chiffon floral dress and the floral chiffon dress is the same, and the order of the keywords is irrelevant.

2. The principle of biased combination of title arrangement. When selecting words for low-weight baby titles, first-class words are the main and second-class words are used as auxiliary. If you add three types of words directly at the beginning, it is difficult to obtain ranking and traffic. First, use first-class words Use words to get traffic and wait for the weight to be high, then replace some first-class words with poor performance, and add some second-class and third-class words to bring more traffic to the baby.

1. Try not to directly copy the titles of your peers in the title combination, because different babies have different weights, and even the same baby has different keyword weights for different promotion effects, so blindly adopting other people’s titles is like gambling, good luck. The words are just right for your baby, or maybe not.

2. Do not modify the title of the baby too frequently. It is recommended to modify it once every seven days, because the platform will re-include the baby every time the title is modified. If the modification is too frequent, it will be mistaken for changing the baby or there is a problem with the baby, and delete the keyword. The weight accumulated in the previous promotion of this keyword is gone, and frequent revisions will lead to a decrease in baby traffic.

3. If space allows, you can add 1-2 marketing words, such as free shipping, genuine licensed products. Activities are limited to purchases, etc., and then try to use the space of the title as much as possible to fill the title.